Featured Lender: Mimi & Chichi

We are excited to share our next feature, Gita Woosley! She has awesome taste and some amazing items up for rent on Style Lend. Read more about her style, shopping habits, and what she loves about NYC.

When did you start renting/lending from Style Lend and why?

I was introduced to StyleLend by a fellow blogger, Ashley Nelson of Impossibly Imperfect. As a fashion blogger, I was really intrigued by the idea of renting clothes for events. Because, lets keep it real, why spend tons of money on a dress you’re probably only going to wear a few times, when you can just rent one instead? I also started lending out some of my shoes and purses not long after I joined StyleLend. I moved to New York from Texas a few years ago, and in doing so transitioned from driving to walking everywhere. You know, Carrie Bradshaw totally lied to us: there is no way I could survive a whole day here in my Louboutin stilettos — well not without taking taxis everywhere and breaking my wallet in the process. After I moved, I found that I hardly ever wear some of my heels. So why not rent them out and get some extra cash?

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Shopping habits (do you shop online, flash sales, in person, etc.)

Although I do most of my shopping online, I also venture out to the brick-and-mortar stores every once a while. I’m a very list oriented person, even when it comes to shopping. It’s a habit I formed to combat my ADD. Whenever inspiration strikes me or there’s a trend I spy and want to try out, I would add it to my list. This way when I shop, I don’t get distracted by the shiny things.

Another thing that I do is keep a folder in my Gmail called “Shopping” and automatically route any emails from retailers there. Not only does this reduce spammy emails in my inbox, it helps me from getting tempted by a sale at times when I have no business shopping. Whenever I do have the need (or budget) to shop, I just visit this folder and see what retailers happen to have a sale at the time.

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Favorite brands/designers and why?

Gosh it’s so hard to pick favorites when it comes to designers/brands, because I have so many that I love. My sister recently turned me onto Reformation, and lately it’s been a favorite of mine.  I just love their design aesthetic. I pretty much want everything in the store!

What are your favorite things to do in NY?

Eat! The plethora of dining options is one of the major reasons I moved to New York City, so most weekends you can probably find me trying out a new restaurant. I’m currently on the hunt for a good okonomiyaki place, if anyone knows any.

If the weather is nice, you’ll probably also find me hanging outdoors. One of my favorite outdoor hangout spots is Governor’s Island. It’s a great place to catch some rays, bike around, picnic and even get some great yummy grubs from the variety of food trucks there.

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Can you tell us a little blurb about your background, job, and how long you’ve lived here?

It always feels a bit complicated when people ask what I do. By day, I work as a user experience architect at an advertising agency. On nights and weekends, I moonlight at Mimi and Chichi, a fashion and lifestyle blog I created with my BFF. So I guess you can say that I have two jobs.

I moved to New York City from Texas a little over three years ago. It’s always been a dream of mine to live in the Big Apple and I was so excited to finally make that a reality. The honeymoon period definitely has not ended yet for me (I hope it never will) and there are times where I have to pinch myself to believe that I’m actually here.  

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What is your fav piece of content you’ve created for your blog?

There you go again, trying to make me pick favorites. I’m so terrible at being decisive! One of my latest favorite is this outfit post of a find from the recent Zara sale. I just can’t get over how cute the dress is and that I got it for a steal. I just love when the stars align and you find the perfect dress, that’s the last piece, in your size, and for a crazy good price. I mean it’s like the universe is begging for you to buy it and wear it on the blog.

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How would you describe your style?

If I had to sum up my style into one word, I would say that it’s “versatile.” Although I have my tried and true, I’m never afraid to try out new styles and trends. There’s very little that I would shy away from.

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One thing that would be your “dream item” to rent on Style Lend?

Any of the book clutches from Olympia Le-Tan. Gossshh I’ve been dying to get my hands on one of those, but I just can’t justify the price since I know I won’t be using it that often. I hope it becomes available soon because I might just cave in and buy one for my birthday.

Why do you like the concept of renting vs. buying?

Aside from the cost saving I’ve mentioned before, I think there’s an environmental benefit to renting vs. buying, especially in this age of fast fashion. Many of us don’t think twice about going to a discount retailer to buy a special occasion dress that we’ll probably wear only a few times before it goes into the donation pile. Not-so-fun-fact: did you know that most of those donated clothes will most likely get shipped to developing countries or end up in landfills? According to Fashionista, “we buy about five times more clothing than we did in 1980, and threw away 40 percent more textiles in 2009 than we did a decade earlier — donation centers have far more stuff than they could ever realistically resell.”

I love that renting is becoming trendier now. I mean why wouldn’t you want to be good to the environment, to your wallet, and look fabulous while doing so?  

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Some little layouts for you!

I don’t know about you, but when I see a trend I love, I ALWAYS get stuck on how to incorporate it into my wardrobe. That’s what’s so great about renting: you no longer have to invest in those trendy pieces you just want to try out, as it abolishes the fear of PPW (Price Per Wear). I mean, how many times do we purchase a trend, wear it once and then regret spending all that money on it in the first place? Or how about that guilty feeling that leads us into outliving the trend in order to make our investment worth it?

We’ve put together some trendy looks for you to try out this summer:

Laid Back Stripes

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All About That Slip

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Off The Shoulder

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Formal Stripes

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Inspired? Well head over to Stylelend.com and start planning what trends you will try this summer!

A Guide to Alice + Olivia

When we think of Alice + Olivia, we think delicate and whimsical.  But we also think of fun and bold; feminine yet eclectic.  It’s hard to pigeonhole.

Some pieces are soft and ethereal…

Wes Embellished Scallop Slip, Rent for $70

Blue and White One-Shoulder Pleated Dress, Rent for $45

Watercolor Maxi Dress, Rent for $35

Catrina Skirt, Rent for $70

…while others are more edgy and bold.  Fur jackets are all the rage, and Alice + Olivia designs are known to always be one step ahead of the trends.

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Beige Fawn Fur Jacket, Rent for $80

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Flora and Fauna Skinny Jeans, Rent for $44

Oh yeah, and they also have a self admitted obsession with beaded jackets.  Not that we can blame them.

White Maxine Embellished Jacket, Rent for $75

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Rory Jacket, Rent for $75

Download the StyleLend app to check out all of our Alice + Olivia stuff!

 

 

Color Splash: A Pop of Red

This month we’re pulling our fav colors out of our wardrobes! On the Style Lend app, users can simply filter their search based off their preferences such as, size, style, and of course – COLOR! Let’s splattered some color all over August. RED_MG_9934_v1 This month, add some flair to your outfit with a red accessory. Whether it be a pair of jelly shoes, a purse, or a red lip – don’t be afraid to add this beautiful bold color to your daily wardrobe. We suggest wearing neutral colors to really help your red accessory pop! Rent this Vagabond red leather purse from our app right now! RED__MG_9975_v1 With a colorful accessory like this, it’s easy to make a plain outfit really POP! We paired it with a simple summery B&W ensemble. RED__MG_0002_v1

As many of you know, we have more than just dresses to rent now! You can rent shoes, jackets, accessories (purse, necklaces), etc. Want this stylish red leather circle crossbody in your wardrobe for the week? Rent it from us on the app!

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LBD? How about a LRD – Little Red Dress! Want to be little more daring? Wear red on more than just your accessories! Make a fashion statement at your next event with this bold red Keepsake dress!

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For the perfect fit and flare dress, we suggest finding a dress that flares out at a lower hem line. The lower hemline shows off a more sleek classic look while still showing off it’s flattering curvy silhouette! This statement Keepsake the perfect cocktail dress for your night out!

Rent these red items on our APP for your perfect outfit this month!

Meet our lovely lender, Laura Dannels!

 

We’re so excited to introduce you to our featured lender, Laura! She has an amazing sense of style that has developed over her years of traveling and moving. Laura is originally from a city nearby Lake Tahoe, she then moved to Sacramento, Texas, and she is now continuing her adventure in SF! We are certain Laura is the best dressed woman working in Leadership and Organizational Development – who wouldn’t want to dress like her to work?! Lucky for us, Laura brought an entire suitcase full of fashionably chic outfits to our photo shoot!

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when did you start renting/lending from style lend and why?

My closet has always been a “style lend” concept. I also have so many formal dresses my friends have been calling me to borrow items for years. When I found out Style Lend existed (it was posted in a gala Facebook event) I was so excited! I brought a handful of dresses over and have been continuously adding items. I buy so many beautiful gowns and unique dresses that can only be worn once or twice. Style Lend is a great way to get back some money spent on dresses and also still keep the ones I’ve fallen in love with.

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fav go-to outfit?

My favorite go-to “look” would definitely be long dresses. This is one way to really complement my height (I’m 5’10). Maxis, Gowns and stunning strapless numbers always seem to call my name! Long dresses really accentuate different body styles and really make a women look elegant.

what are your shopping habits?

I am definitely an “in person shopper” unless it’s for a brand I wear all the time. The great thing about Style Lend is that if you know your size in a brand like BCBG it’s so much easier to order! Also, it’s important to know what looks good on your body style. I have broad shoulders and a large bust, so it can be tricky to find the right fit.

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We LOVE this BCBG fringe suede skirt! Rent this entire outfit on our app!Laura_MG_0009_v11

FAV brands or designers?

My favorite brands are definitely Alice and Olivia (because its very flirty/girly), Maje, Sandro and Theory. I wear a lot of black so Sandro always seems to have something that’s sophisticated and classy. Other favorites are MARC by Marc Jacobs because its cool and a little edgy and an easy standby is BCBG, or even better yet their Runway collection.

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where do you get inspiration for your outfits?

The outfits I chose for the photo shoot really show my eclectic fashion taste. However, they also highlight easy go-to outfits for running around San Francisco. With fall coming, I am really excited about earth tones, leather and anything with fringe! Also, since SF is cold I always try to style my outfits with some sort of jacket or sweater top.

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how would you describe your style?

My great grandmother was a NYC suit buyer in the early 1900’s and my grandmother was the most fashionable women I ever knew. Even into her 80’s she was always dressed to the nines with the perfect outfit and accessories. She read Vouge religiously and when I’d shopping with her in NYC. The stores even knew her by name! I can hear the staff and Neiman Marcus greeting us to say “Welcome Mrs. Jampol”. I can still remember going into her spectacular closet and seeing row after row of beautiful designer shoes, handbags and unique coats.

I’ve always felt that fashion was the best way to express myself and there’s nothing I love more than hunting down the perfect outfit. I definitely don’t stick to one style and I consider myself a fashion realist – there’s a perfect out fit for every event! My looks range from preppy or bohemian to rock glam, vintage, sporty and sometimes flirty fun.

what would be your one “dream item” to rent on our APP?

I am definitely a realist and wouldn’t feel comfortable spending a few thousand on a dress for a one time event, so having Style Lend would allow me to rent gowns like a beautiful Marchesa Notte.

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What are your fav things to do in sf?

I really enjoyed volunteering my time with organizations throughout the community. Because of my volunteering, I tend to go to a lot of charity events, galas or auctions (hence I always need nice dresses). I also love to get away on the weekends to wine country or down to Half Moon Bay.

WHy do you like the concept of renting vs. buying?

I love the concept of lending out clothing because I like to stay current every season and there are pieces that I LOVE but I just can’t wear very often. Lending them allows me to keep them around for when I want them but still make some money on the side in a very pricey city.

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We had an amazing time getting to know Laura and her amazing closet! You can rent every item Laura wore from her closet on our APP! She has the best outfits for the best prices!